Draw Something's disastrous month: 3 theories behind the slump
The popular Pictionary-like game just lost another 5 million users. Why are so many people suddenly abandoning the overnight gaming sensation?
In late March, the game’s parent company, OMGPOP, was snatched up by online gaming giant Zynga fo…
In late March, the game's parent company, OMGPOP, was snatched up by online gaming giant Zynga for an eyebrow-raising $200 million, and usership has declined since. In April, the title lost a third of its then-15 million daily active users, with 900,000 people abandoning their artistic ambitions in the last week of April alone.
Draw Something's disastrous month: 3 theories behind the slump
The popular Pictionary-like game just lost another 5 million users. Why are so many people suddenly abandoning the overnight gaming sensation?
Draw Something's disastrous month: 3 theories behind the slump
The popular Pictionary-like game just lost another 5 million users. Why are so many people suddenly abandoning the overnight gaming sensation?
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